Codero Brings The Cloud To The Social Business Summit And Strategy Workshop


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Codero, my dedicated server host has been widely known for dedicated servers and hosting. Recently, however, they’ve launched their cloud beta to provide an affordable, scalable alternative to standard hosting solutions. In an age when a site can go viral overnight, a cloud solution can sometimes be the difference between success and failure.

What Is Cloud Hosting?

Cloud computing is using the power of multiple connected computers, rather than just one. Cloud hosting is simply hosting your website on multiple connected computers (a cloud) rather than just one server. Scalability is a key benefit of a cloud hosting solution. As your site grows, your hosting solution can grow with it with minimal limitations and without the need for a tedious migration. While there are other solutions that could meet growth needs, cloud hosting is the most affordable, because you typically just pay for what you need as you need it. It is flexible like your water bill. If you need more resources, you just use them and your bill increases with use.

About The Workshop

The Social Business Summit and Strategy Workshop, produced by Social: IRL, features Jeremiah Owyang and will be held April 26, 2011 at the Embassy Suites, Kansas City International Airport. The event will focus on social media strategy and research while taking a business objectives first approach to achieving scalable social programs. It also include hands-on sessions, group collaboration and an interactive Q&A. Codero is sponsoring the event and will be connecting with web developers and enthusiasts at the workshop to educate them about their Cloud offering.

While we’ve seen cloud networks before, Codero’s solution is priced competitively and like their dedicated server plans, it’s packaged to be easy to set up and use. For a technology that does so much, this is pretty unique. If you’re in the Kansas City area, check out the event and talk to Codero about their Cloud.

Codero Offers 50% Off Servers For Year End Sale


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Finding a place to host your site is a big pain. You have to do a lot of research to find the perfect host or run the risk of having to move everything again. This is even more important when you have several sites like I do. I was in that position a few years back when I needed to get set up on a dedicated server. I found Codero, and haven’t looked back since. In fact, my server kept up with an onslaught of Digg traffic on more than one occasion, allowing me to capitalize on all the new visitors where other sites my have just crumbled and lost all that traffic. The other day, Codero sent out a press release that they’re having a server sale again. When they have a sale, they have a sale, so I thought I’d share it. This time, they’re offering up 50% off their dedicate servers in a year-end sale that I’d urge anyone in the market for a dedicated server to take advantage of.

Lenexa, Kan. – December 1, 2010 – As the year approaches its end, Codero is taking measures to assist businesses that need high-performance servers by discounting select servers by 50 percent. The price cuts have been taken in an effort to help the companies improve IT processes with an upgraded server or the purchase of multiple servers at a time of year when companies are closing out their fiscal year.

“This is the time of year businesses are looking at their bottom lines,” said Shelby Garlock, Director, Marketing for Codero. “We took deep price cuts on some of our most popular servers to help our customers keep their IT systems performing at their peak. We are glad to be able to offer this exceptional value at this time when there is a greater need for the discount.”

All servers in the Codero lineup are backed by:

• 99.9% uptime
• Experienced 24/7/365 technical support
• Helpful answers from Knowledge Base
• 100% powered green hosting
• Rewards point program
• Round the clock surveillance, security, network monitoring, and power backup systems

The basic foundation of any hosting environment is the server, but Codero also offers the ability to further customize server setups with other popular offerings including load balanced and clustered server network configurations.

For more information on the selection of servers at 50% off prices, visit www.codero.com.

About Codero

A resourceful Infrastructure-as-a-Service provider, Codero creates flexible, scalable infrastructures using dedicated and managed hosting. All Codero services and products are backed by SAS 70 Type II secure data centers, live 24/7/365 U.S.-based support and a seasoned staff with international experience in the hosting business for over 15 years. An industry innovator, Codero has a customer loyalty Rewards Program and offers green hosting from the Phoenix, Arizona data center and four points of presence. For more information about Codero, please visit www.codero.com.

If you have any questions about my hosting experience, just ask.

The Painful Yet Pleasant Sting Of The Digg Effect


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In January, Laptoplogic.com submitted a guest post and I posted it. Since then, the post has seen a tremendous amount of traffic, most of it from StumbleUpon.com. The traffic the post has been bringing has been a nice increase from my normal numbers and I’ve been enjoying it. Yesterday was a whole new ball game.

What happened?
Yesterday morning, I was running through my morning routine, which includes a visit to by blog admin area to delete spam and approve valid comments, but it didn’t come up. Whenever this happens, my stomach turns just a little, then I check things out to see how bad it is. The first thing I do is SSH in and poke at logs, etc. This is what I saw:

Web Traffic

Upon further inspection, I found that the server was trying to handle about 150 httpd requests per second. I looked at my stats page on MyBlogLog because there I can quickly see the source of a lot of traffic. The source was an article called “64 Things Every Geek Should Know“, which had over 1,200 diggs by time I saw it. The article linked to the guest post I mentioned above. It was the 5th of the 64 things.

Staying online
Keeping the site up was a bit of a struggle. I’m told that no single-server site can survive the “digg effect”, but I did everything I could to keep things going as smoothly as possible. Regardless, tons of people were met with database connection errors or just server timeouts as I tweaked whatever I could to make the server feed web pages to as many people as it could. At the peak of the traffic, I copied the popular post into a new static html page and redirected all traffic for that post. This was done to eliminate the overwhelming amount of MySQL database queries and additional http requests that were previously resulting from being within WordPress. This worked to some extent, but it just resulted in more people seeing less of the site and the server still struggled to keep up. With nothing more to do, I just monitored the server as best I could as I watched the article that linked to me hit the number two spot on the Digg.com homepage and surpass over 4,000 diggs pretty quickly.

Residual Effects
When an article hits the front page of Digg, a common side effect (on top of the surge of traffic) is a lot of inbound links from those Digg readers either on their own sites or in social media. For example, Guy Kawasaki posted the “64 Things” article link on his Twitter account with over 100,000 followers, it turned up in a tweet from @mashable (almost 500,000 followers), and according to Retweetist, he’s not the only one who tweeted it. In fact, according to Twitter’s real-time search, it’s been retweeted 20 times in just the last half hour. The numbers so far look like a little over 26,000 readers yesterday alone. That’s just a little more than my monthly unique reader count. Because I put the post in a flat html file without Google Analytics, I don’t have proper numbers for yesterday from Google, but I do have my local stats which show a clear rise in traffic:

daily_usage_200904

To show the residual traffic effects, I’ll update this image tomorrow. So far, today’s traffic is looking way up still.

What I’ve learned
There’s one really important lesson I’ve learned from this, and it’s that I need to be much more prepared for the unexpected. This was just a link from a post that has hit the front page of digg. If it were an article on my site that hit the front page itself, the results would have been catastrophic to manage. As it is, the traffic received was far more than my server was prepared for. To prepare, I must find an appropriate solution that lets me still maintain just the one server (more than enough for normal operations), but that can somehow immediately live up to the performance needs of the Digg effect when it happens. My first thought was something like Aptana’s Cloud, but I want to talk to my current host first and feel out my options.

UPDATE: It seems the guest post has now made the Delicious “popular” page.

UPDATE 2: It seems the guest post also made the Delicious home page today.